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An interesting story this week covering the Pew Research Center’s analysis of media coverage during the Great Recession. The more we hear about the recession, the worse the market gets. The less we hear, the better it gets. Much of the data was sourced using MemeTracker, which builds maps of the daily news cycle by [...]

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When I say the word “Playboy” to you, what comes to mind? If you’re a boomer male or even Gen X, you probably think of the Bunny logo and Hugh Hefner, the indefatigable leader and creator of this great brand.
f you’re a fan of brands, like I am, you may even recall the brand’s rich [...]

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It appears that our distant cousin, Homo sapiens neanderthalensis, is a subject of great interest at the moment. Yesterday we had 112 people reach our blog by searching for the term Neanderthal.
Curious.
Last month it was Isaac Newton.

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WE NEED PARTICIPANTS!!
Please see the groups below and join us for 1 of 3 Friendship Dinners – and no, it’s not a religious cult meeting, it’s actually a night of great conversation on your favorite subjects…and you get to try out new stuff among like-minded people. And great food and alcohol is always part [...]

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I have recently been on the hunt for great info communication for our strategy work.  With a nod to Edward Tufte, I found this site which links to some beautiful displays of information. The image to the right is one of my favorites.

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Every once in a while it’s important to pay tribute to the ancestors who cleared and leveled the field we play upon. Some are ancient history, some are quite recent, and several are even mid-career (especially strategy and interactive), but they all invented or innovated in a way that gives us the industry we work [...]

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See ya later, Joe’s

According to the Oregonian today, the former G.I. Joe’s, now known as Joe’s, now known as bankrupt, was sold for liquidation for $61 million. Sad news.
And it just gets sadder.
I heard on the evening news last night that when G.I. Joe’s was purchased a couple of years ago they issued a press release and insisted [...]

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We at ID Branding are constantly in pursuit of breakthrough paradigms on how the world understands and consumes brand. We rely on our branding experts, hand-picked from a broad field of disciplines, to develop innovative new models for vetting by agency leadership. Once these models have been put through intensive intellectual study, they are applied [...]

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A Personal Pantheon

Of writers. Because I’m fundamentally a writer, and owe them my tribute now and then. Who are your writers, writers?

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Papyrus World

“Oh my god, it’s everywhere.”
To informed citizens, its prevalence is considered a cultural blight, the end of days, an aesthetic cancer for a society drunk on drivel. No surprise, it’s the typeface Papyrus, emphasis on the “pap”.

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