In-house creative departments – now that’s a delicate subject.
We’ve had great relationships with them, and we’ve had not-so-great relationships. And we have more than one client with an in-house group today. There can be a lot of pain on both sides. There can also be pleasure, too. What’s interesting about in-house creative departments is that [...]
Archive for the ‘The Client-Agency Marriage’ Category
Two Households, Both Alike In Dignity
Posted in The Client-Agency Marriage, This Business of Ours, tagged agency client relationships, in-house agencies, in-house creative, in-house design on October 1, 2008 | Leave a Comment »
Is Your Relationship Retarded?
Posted in The Client-Agency Marriage, This Business of Ours, tagged agency relationships, bad agency, bad client, client, client relationships, client-agency relationship, developmental, Lehman Brothers, retarded relationships, Richard Fuld on September 15, 2008 | Leave a Comment »
Developmentally speaking, of course. Are the humans who comprise your client-agency relationship operating at a pre-schooler level of fear and anger? Or are they acting like well-adjusted adults?
Not that I generally favor the company of adults over pre-schoolers. Pre-schoolers lift my spirits, renew my sense of ridiculous optimism, and laugh at the word “poop.” [...]
